“It’s like talking to a brick wall!” Often it feels like we’re saying one thing but people are hearing something else entirely. ALP advisors audit your communications materials; diagnose why they’re misfiring; and set you up for success.

On its own, a business strategy or change programme is as exciting as a tumble-dryer instruction manual. ALP advisors spark leaders’ imaginations, generating the meaningful content that will activate them, their strategy and their people.

A well-crafted message does a lot of heavy lifting, enabling a leader in just a few words to capture people’s attention and galvanise them. As an example, we like to think “Activating Leaders” speaks volumes. Work with ALP Advisors to brainstorm your next slogan or mission statement.

You can’t set the agenda unless you have a plan and unless you have a compelling story to tell. Too often we end up on the defensive, allowing events or the media do dictate when we communicate and how. ALP puts you in control of your own narrative.

It’s not enough to be able to tell people how your ingenious solution works. Leaders show people why it’s crucial and how it will make the world a better place. ALP advisors help sharpen your content and delivery to ensure your pitch activates, rather than curbs, your audiences’ enthusiasm.

Ideally your content comes from within but sometimes time-constraints mean that’s not possible. Our advisors sharpen the content of existing speeches and sometimes write them from scratch because few can better capture the voice of the clients we already know so well.